Best Dental Link Building Services (2026)
Rank 6 of 9 rated providers
Listed on /industries/dental/
Service Fit Score (SFS)
64.7
Overall Score (OS)
61.3
Score date
2026-09-06
Methodology version
M1.3
Evidence cutoff
2026-09-06
Company profile
Direction
StatusPublished company recordFacts checked2026-09-06
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direction.com
Company summary
Every fact on this page names its source and the date it was checked. Where a claim cannot be supported, it does not appear.
Direction is a privately owned healthcare marketing firm in Austin, Texas, operating as Direction Inc. from 4005 Guadalupe Street Suite B. It sells managed search marketing to medical and dental practices, from single-location practices to dental groups with more than 20 locations, with dentist link building sold inside a quote-led healthcare SEO partnership rather than as a per-link product.
Delivery is provider-run: the company says a dedicated healthcare SEO team with a named owner handles each campaign, guest posts are written from the practice's clinical expertise and sent for approval before publication, and clients receive weekly scorecards with access to the same tools and portals the team uses. Its dentist page names editorial placements, guest posts, directories, local news and community mentions, and journalist-request pitching.
Commercial terms come from the company's FAQ: a six-month initial SEO commitment, then month-to-month with one month's notice, and an exit under its published guarantee, without penalty, if no measurable improvements are delivered within six months. No public per-link price or contracted placement count is published, and no link-replacement promise is stated.
Stated link-building services
Link-building services the company names on its own site, checked 2026-09-06. Catalogues change, so treat the list as dated.
- Link building for dentists
- Content and digital PR
- Local SEO and Google Business Profile
SourceThe Direction link-building-for-dentists pageThe official Direction homepage
Provider Buyer Score
PBS scores the provider as an organisation for a buyer, regardless of which service page is being ranked.
Score
58.1 of 100
Last scored 6 September 2026
| ID | Criterion | Weight | Score |
|---|---|---|---|
| B1 | Deliverable quality and buyer fit | 25% | 67.1 |
| B2 | Value for money | 20% | 50.0 |
| B3 | Delivery reliability and buyer protection | 15% | 52.6 |
| B4 | Customer reviews | 15% | 55.0 |
| B5 | Managed service, support, and buyer control | 10% | 69.1 |
| B6 | Commercial terms and flexibility | 7% | 55.5 |
| B7 | Reporting and transparency | 5% | 54.3 |
| B8 | Continuity and capacity | 3% | 56.7 |
| Weighted total | 58.1 | ||
Latest scoring review
Direction scored 58.1 of 100 under M1.3. The scoring run date is 6 September 2026. Evidence was admitted through 2026-09-06. This page shows 9 sources.
Where they do well
Direction publishes a dedicated dentist link-building page that covers editorial placements, guest posts written from the practice's clinical expertise with article approval, dental associations, local community mentions, and journalist-request pitching, and the homepage names 20-plus location dental groups as a served buyer. Buyers can reach a named founder-CEO, an Austin office at 4005 Guadalupe Street Suite B, phone 737-510-2477, and [email protected]. The FAQ requires a six-month initial SEO commitment, then month-to-month with one month's notice, and promises to exit without penalty if measurable improvements are not delivered within six months.
Where they can improve
Dentist link building is sold only inside a quote-led healthcare SEO partnership, with no public per-link price or contracted placement count, so it cannot be compared to the frozen productized placement baskets. Starting-at monthly bands on the pricing page were extracted by a crawler and were absent from the static HTML, so they are not a headed-browser current public price. The November 2020 Terms of Use govern Direction Local and Direction Compliance software subscriptions with a one-year listing term and no refunds, which is a different product from the FAQ SEO terms. A Texas Secretary of State file number was not independently retrieved, and no link-replacement promise is published.
Ranking appearances
Published rankings on this site that include Direction, with the position and scores as published.
Relative SFS position: 72.2 of 100, from one eligible published ranking.
How the position is calculated: on each eligible ranking, rated providers are ordered by Service Fit Score only. That order is converted to a 0–100 value, and the values are averaged equally across the company's appearances. Rankings that do not include the company are omitted from the average.
Equal Service Fit Scores share the average of the positions they cover. A gap under 0.5 points is a tie: shared rank, alphabetical order, no hidden tie-breaker.
Compare Direction with other providers
Company facts
Each fact below comes from a primary source, such as the company's own pages or a public register, and was checked on 2026-09-06.
Legal identity
The privacy policy names Direction Inc. as the site owner and the Terms of Use contract as Direction, Inc. The company page says Chris Kirksey founded Direction Inc. in 2016 and is Founder and CEO. No Texas Secretary of State file number was independently retrieved, so no filing number is stated here.
SourceThe Direction privacy policyThe Direction Terms of UseThe Direction company pageThe Direction founder and CEO page
Office and contact
The company gives its office as 4005 Guadalupe Street Suite B, Austin, TX 78751, with phone 737-510-2477. The dentist page repeats the phone number, and [email protected] appears in first-party page HTML.
SourceThe Direction contact pageThe Direction company pageThe Direction link-building-for-dentists page
Operating model
The company's own description of its model: dentist link building sold only inside a managed healthcare SEO partnership, covering editorial placements, guest posts written from the practice's clinical expertise with practice approval, directories, local news and community mentions, and journalist-request pitching. The homepage describes custom local campaigns for single-location practices through dental groups with more than 20 locations.
SourceThe Direction link-building-for-dentists pageThe official Direction homepageThe Direction frequently asked questions page
In the company's terms
The FAQ states a six-month initial SEO commitment, then month-to-month with one month's notice, plus an exit under its published guarantee, without penalty, if no measurable improvements are delivered within six months. The November 2020 Terms of Use govern Direction Local and Direction Compliance software subscriptions with a one-year listing term and no refunds, which is a different product from the FAQ SEO terms. No link-replacement promise is published.
SourceThe Direction frequently asked questions pageThe Direction Terms of UseThe Direction link-building-for-dentists page
Published price
No public per-link price or contracted placement count is published; the dentist page and contact page state no amount. Starting-at monthly bands on the pricing page were extracted by a crawler and were absent from the static HTML, so they are not stated here as a current buyer-facing price.
SourceThe Direction SEO pricing pageThe Direction link-building-for-dentists pageThe Direction contact page
Sources
The primary sources behind the facts on this page.
- The Direction founder and CEO pagehttps://direction.com/chris-kirksey/2026-09-06
- The Direction company pagehttps://direction.com/company/2026-09-06
- Direction contacthttps://direction.com/contact/2026-09-06
- Direction link building for dentistshttps://direction.com/link-building-for-dentists/2026-09-06
- The Direction frequently asked questions pagehttps://direction.com/frequently-asked-questions/2026-09-06
- Direction homepagehttps://direction.com/2026-09-06
- The Direction SEO pricing pagehttps://direction.com/pricing/2026-09-06
- The Direction privacy policyhttps://direction.com/privacy-policy/2026-09-06
- The Direction Terms of Usehttps://direction.com/tos/2026-09-06
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