Outreach Empress

Branded portfolio delivery with client protection[11]
Introduction
Outreach Empress sells wholesale per-link fulfilment built for agency resale: a published DR-banded rate card, branded reporting with a replacement log, a named portfolio lead, and written client-protection promises including an NDA before briefing. Your agency sends target pages, keywords and niche, reviews the site list and anchors, and receives files ready to forward.[11]
What they do
Your agency sends target pages, keywords and niche, then reviews the proposed site list and anchors before outreach begins. Outreach Empress earns the placements, writes the content, and returns branded PDF and spreadsheet reports with metrics and a replacement log for every live link.[11]
Our verdict
We recommend Outreach Empress when the agency wants the full resale workflow specified before ordering: wholesale rates in writing, reports that arrive branded, and client-protection undertakings that name non-solicitation. Do the contracting work the offer demands — move the twelve-month cover, the payment terms and the report-sharing consent from the sales page into the signed order. If your process cannot carry bespoke terms per supplier, a simpler per-placement product will serve you better.[11][13]
Strengths
- NDA before briefing, no client contact, and inbound client enquiries forwarded to the agency.[11]
- Published per-link volume matrix with consolidated or split billing and branded files including a replacement log.[11]
- Site, anchor and target-list review before pitching, with content approval before submission.[11][12]
Limitations
Price and engagement
Standard wholesale at $79 DR20–39, $149 DR40–54, $249 DR55–69 and $349 DR70+ per live link at 1–9 a month; 10–24, 25–49 and 50+ bands reduce the per-link rate, held 90 days. Displayed $ only; billing currency and taxes unsettled.[11]
One anchor and target per link; extra anchors add 40%. Grey niches quoted. Suggested retail figures on the page are the supplier’s illustration, not evidence of typical agency margins.[11]
Delivery runs 2–3 weeks for the lower two bands, 3–4 weeks for DR55–69 and 4–6 weeks for DR70+, counted from brief approval, with written delivery commitments and early delay notice offered. Generic terms call timings estimates.[11][13]
Net-15 after the third month and invoiced-on-live billing are published benefits to request in writing; the advance-payment default and custom-package early-termination limits apply unless reconciled.[11][12][13]
Keeping client relationships with the agency
The client-protection promise goes further than a bare logo swap. Outreach Empress promises an NDA before briefing, a written non-solicitation undertaking, no marketing to your clients, and any inbound enquiry from your client routed back to you unanswered. Signed paperwork was not inspected, so get the NDA and the non-solicitation clause executed before the first brief leaves your office.[11]
One boundary to settle in the same document: the generic terms restrict redistribution of publisher detail without consent. Agree what your client-facing report may show — metrics and placement facts, or full publisher identities — so the branded report and the contract say the same thing.[11][13]
Building a wholesale proposal
The rate card is the most specified in this cohort. Standard wholesale runs $79 for DR20–39, $149 for DR40–54, $249 for DR55–69 and $349 for DR70+ per live link at one to nine links a month, with 10–24, 25–49 and 50+ bands lowering the per-link figure and rates held for 90 days from issue. One anchor and one target per link is standard; extra anchors add 40%. Grey niches are quoted rather than carded.[11]
Billed metrics are checked at publication, and the currency symbol on the card does not by itself establish billing currency or tax treatment. Settle currency, taxes, and the payment exception — invoiced-on-live and net-15 after the third month versus advance payment unless agreed — in the quote before you promise your client a date or a price.[11][13]
Forwarding reports and corrections
Reports arrive as agency-branded PDF and spreadsheet files carrying your logo, colours and file naming, with live URL, DR, traffic, target, anchor, placement and live date on each row, plus rejected-site reasons and a replacement log. The worked example domains on the page demonstrate the format only; they are not evidence of delivered placements.[11]
Corrections run through the same channel: same-day technical answers from the portfolio lead, with rejected sites explained and replaced links logged. The service page promises twelve-month replacement for removed links and nofollow conversions, excluding algorithmic deindexation; the generic terms state ninety days. Write the applicable window into the agency order.[11][13]
Where it falls short
Every strength above has a generic-terms shadow. Replacement cover, payment timing, delivery commitments and report-sharing permissions each differ between the agency page and the general terms, so an order that merely references the website inherits the ambiguity. The fix is contractual, not operational: carry the favourable agency terms — twelve-month cover, net-15, written delivery commitment, report-sharing consent — into the signed agreement.[11][12][13]






