We bought links for a living. Now we grade the sellers.
Link Building Rankings is researched and written by three specialists who spent their careers on the other side of this market — buying links, running outreach and writing copy. Every ranking is researched, written and checked by a named person on this page.
The team
One person owns the method, one owns the evidence, one owns the words. No byline, no publication.
Dominic Harland
Founder & Editor
Writes the ranking criteria, owns the scoring method, and answers provider corrections.
Read the full profile
Sigrid Vahter
Head of Provider Research
Builds the evidence file behind every ranking — what providers sell, how placements are made, and which buyers they suit.
Read the full profile
Amy Norbury
Head of Editorial Standards
Writes and fact-checks every review, buyer guide and correction before it is published.
Read the full profileHow the work splits
Three separate passes, three separate names — so no single person marks their own homework.
Method
Criteria before order
The ranking criteria are written down before any provider is ordered, and the same criteria apply to every provider in the list. Dominic owns this pass.
Evidence
Nothing on trust
Every judgement cites its source — the provider’s own pages, terms and sample inventory. Nothing rests on a pitch deck alone. Sigrid owns this pass.
Words
Checked line by line
Reviews and guides are written for the person spending the money, then fact-checked before publication. Amy owns this pass.
What this site will not do
The short list, published so you can hold us to it.
- Sell a position. No provider can pay to appear, move up, or soften a review. Inclusion is editorial.
- Guarantee a result. No list can promise what a provider will do for your project. A ranking narrows the field; the decision stays yours.
- Hide the reasoning. Criteria, weights and evidence are published on every ranking — compare them for yourself.
- Ignore mistakes. Corrections go through the route on the methodology page — acknowledged inside 5 working days, answered inside 20.
Where this came from
Link Building Rankings began in 2024 as a shared scorecard the team kept while buying links for client projects — who delivered, who substituted, whose “niche sites” were link farms. The first public rankings went up in 2026. The scorecard habit stayed: every provider is checked against its own sales pages, terms and sample inventory before it is ordered.