BrightLocal
Choosing and fixing specific directory listings[1]
Introduction
BrightLocal's Citation Builder is manual citation work you buy per listing, with no paid software plan required. You pick the directories from general, city and industry sources across 20 listed countries; BrightLocal audits your current footprint, submits or corrects the data, and reports which listings are pending and which are live.[1]
What they do
A person submits or corrects your business details on the directories you selected, with categories, descriptions and photos where the directory takes them. You receive a progress report plus the account logins, and later manual updates are bought the same way.[1]
Our verdict
We recommend BrightLocal when you want to choose the exact directories and keep cleanup in the same order. Buyer-selected sources, correction scope with a duplicate-removal add-on, and handed-over logins cover both a new footprint and messy existing data. Submissions are the promise while directories publish on their own timetable, so buy it for control rather than speed.[1][3]
Strengths
Limitations
Price and engagement
USD $3.20 per standard manual submission or update, with a conditional bulk floor of USD $2 per listing; no mandatory subscription.[1][4]
Duplicate removal adds 20% of the manual-submission credits, and optional data-aggregator feeds renew separately.[3]
Charges are generally non-refundable, with specified pro-rata exceptions when a service ends; taxes sit on top.[2]
Directory choice and campaign setup
You select the sites from general, city and industry sources, and the order starts with an audit of your current footprint. Twenty listed countries are covered, so a business operating across borders can keep one workflow.[1]
Cleanup and later changes
What the completion report means
The report separates ordered, submitted and live states, so finished submission work can still show pending listings. Directories publish on their own timetable, up to six weeks out, and no universal live promise is stated.[1]





