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thehoth.com
Every fact on this page names its source and the date it was checked. Where a claim cannot be supported, it does not appear.
The HOTH is a Florida-based SEO and digital marketing company that sells productised services through an online account. Its catalogue covers link building, managed SEO, content, and AI-visibility work. The company states that The HOTH is an acronym for Hittem Over The Head, and that it started in 2010.
On its official link-building hub, The HOTH names eight ala carte products: Link Outreach, Press Release, Content Syndication, Link Insertions, Exclusive Media Links, Platinum Links, Earned Media, and Digital PR. Buyers create an account and order from product pages; agencies can also resell through a white-label programme. The company says reports and deliverables can be unbranded so an agency's clients do not see The HOTH. A managed option, HOTH X, is offered for buyers who want a strategist to run the plan.
The HOTH presents itself as built for local businesses, e-commerce stores, agencies and resellers, national brands, and franchises. It describes fulfilment as reseller-friendly, with a free account to start and no credit card required to sign up.
Link-building services the company names on its own site, checked 2026-08-29. Catalogues change, so treat the list as dated.
SourceThe HOTH link-building services hubThe HOTH products catalogue
PBS scores the provider as an organisation for a buyer, regardless of which service page is being ranked.
Score
51.5 of 100
Last scored 3 September 2026
| ID | Criterion | Weight | Score |
|---|---|---|---|
| B1 | Deliverable quality and buyer fit | 25% | 51.8 |
| B2 | Value for money | 20% | 21.4 |
| B3 | Delivery reliability and buyer protection | 15% | 50.0 |
| B4 | Customer reviews | 15% | 87.5 |
| B5 | Managed service, support, and buyer control | 10% | 55.6 |
| B6 | Commercial terms and flexibility | 7% | 52.2 |
| B7 | Reporting and transparency | 5% | 55.5 |
| B8 | Continuity and capacity | 3% | 55.5 |
| Weighted total | 51.5 | ||
The HOTH scored 51.5 of 100 under M1.3. The scoring run date is 3 September 2026. Evidence was admitted through 2026-09-03. This page shows 6 sources.
The HOTH publishes list prices and sells one-off link outreach. Its main guest-post placement includes a 500 to 2,000 word article, site-authority choices the buyer can pick, a placement report, and six months of cover if the link breaks. A content-syndication option republishes an existing article across a United States network. An optional managed programme adds a dedicated campaign manager.
Buyer protection is a weak point. The terms state that purchases are final with no cash refunds, and the 30-day satisfaction promise is a support ticket rather than money back. Value was marked down because the internally scored placement cost sits above the cohort benchmark. The catalogue and dedicated product pages disagree, so buyers should confirm the current price at checkout. Buyers also cannot approve the site or article before publication, and the terms withdraw the ranking guarantees the marketing headline implies.
Published rankings on this site that include The HOTH, with the position and scores as published.
Relative SFS position: 32.3 of 100, averaged across 14 eligible published rankings.
Tied at rank 4 of 10 rated providers
Listed on /services/link-building-services/
Service Fit Score (SFS)
72.2
Overall Score (OS)
61.0
Score date
2026-09-03
Methodology version
M1.3
Evidence cutoff
2026-08-31
Rank 10 of 10 rated providers
Listed on /industries/automotive/
Service Fit Score (SFS)
65.5
Overall Score (OS)
58.1
Score date
2026-09-09
Methodology version
M1.3
Evidence cutoff
2026-09-05
Rank 7 of 7 rated providers
Listed on /industries/cbd-cannabis/
Service Fit Score (SFS)
58.1
Overall Score (OS)
54.7
Score date
2026-09-09
Methodology version
M1.3
Evidence cutoff
2026-09-06
Rank 9 of 9 rated providers
Listed on /industries/dental/
Service Fit Score (SFS)
61.4
Overall Score (OS)
56.3
Score date
2026-09-09
Methodology version
M1.3
Evidence cutoff
2026-09-06
Rank 10 of 10 rated providers
Listed on /services/digital-pr/
Service Fit Score (SFS)
49.6
Overall Score (OS)
50.6
Score date
2026-09-05
Methodology version
M1.3
Evidence cutoff
2026-08-30
Rank 8 of 10 rated providers
Listed on /services/guest-posting/
Service Fit Score (SFS)
61.0
Overall Score (OS)
56.0
Score date
2026-09-09
Methodology version
M1.3
Evidence cutoff
2026-08-31
Rank 9 of 10 rated providers
Listed on /services/journalist-requests/
Service Fit Score (SFS)
59.7
Overall Score (OS)
55.5
Score date
2026-09-05
Methodology version
M1.3
Evidence cutoff
2026-09-05
Rank 10 of 10 rated providers
Listed on /services/high-authority-links/
Service Fit Score (SFS)
75.2
Overall Score (OS)
62.2
Score date
2026-09-09
Methodology version
M1.3
Evidence cutoff
2026-09-03
Tied at rank 8 of 9 rated providers
Listed on /industries/insurance/
Service Fit Score (SFS)
62.8
Overall Score (OS)
56.9
Score date
2026-09-06
Methodology version
M1.3
Evidence cutoff
2026-09-06
Rank 10 of 10 rated providers
Listed on /industries/law-firms/
Service Fit Score (SFS)
59.2
Overall Score (OS)
55.2
Score date
2026-09-09
Methodology version
M1.3
Evidence cutoff
2026-09-05
Rank 9 of 10 rated providers
Listed on /services/local-citations/
Service Fit Score (SFS)
77.6
Overall Score (OS)
63.2
Score date
2026-09-05
Methodology version
M1.3
Evidence cutoff
2026-09-05
Rank 8 of 10 rated providers
Listed on /services/niche-edits/
Service Fit Score (SFS)
80.0
Overall Score (OS)
64.2
Score date
2026-09-09
Methodology version
M1.3
Evidence cutoff
2026-09-03
Rank 10 of 10 rated providers
Listed on /industries/real-estate/
Service Fit Score (SFS)
64.4
Overall Score (OS)
57.6
Score date
2026-09-09
Methodology version
M1.3
Evidence cutoff
2026-09-06
Rank 10 of 10 rated providers
Listed on /services/white-label-link-building/
Service Fit Score (SFS)
62.3
Overall Score (OS)
56.6
Score date
2026-09-05
Methodology version
M1.3
Evidence cutoff
2026-09-05
How the position is calculated: on each eligible ranking, rated providers are ordered by Service Fit Score only. That order is converted to a 0–100 value, and the values are averaged equally across the company's appearances. Rankings that do not include the company are omitted from the average.
Equal Service Fit Scores share the average of the positions they cover. A gap under 0.5 points is a tie: shared rank, alphabetical order, no hidden tie-breaker.
Each fact below comes from a primary source, such as the company's own pages or a public register, and was checked on 2026-08-29.
Legal identity
Trading brand of Next Net Media LLC, named in The HOTH terms of use as the owner of The HOTH and related Next Net brands.
Headquarters
111 2nd Ave NE #1500, Saint Petersburg, FL 33701, United States, as listed in the official site footer.
Operating model
The company's own description of its model: a productised catalogue ordered through an online account, plus managed campaigns (HOTH X) and a white-label reseller programme.
SourceThe official HOTH websiteThe HOTH products catalogueThe HOTH link-building services hubThe HOTH white-label reseller page
In the company's terms
The Next Net terms of use that govern The HOTH state that services are offered as-is and that Next Net does not guarantee rankings, position changes, or profits.
The primary sources behind the facts on this page.
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