Vazoola is a US link-building supplier based in New Haven, Connecticut. It sells outsourced backlink campaigns mainly to SEO and digital-marketing agencies, and also to brands. Official product pages name White Label Link Building, Bounty Express, guest posts, niche edits, broken-link building, local link building, and link reclamation. The homepage also sells Brand Mentions as a separate AI-visibility offer.
Delivery is a managed white-label service, not a public self-serve marketplace. Buyers book a demo, work with a dedicated account manager, place orders on a shared order sheet, and receive placements plus unbranded reports in a dashboard. Bounty Express, which Vazoola calls its most popular agency product, is described as an internal publisher-competition system: publishers receive time-limited offers to place in-content links at a buyer-set price. Agencies do not pick the exact sites in advance on that product.
Vazoola presents itself as an agency fulfilment partner that works behind the scenes so buyers can take the credit. The company states it has operated since 2010 and is based in the USA.