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rebootonline.com
Every fact on this page names its source and the date it was checked. Where a claim cannot be supported, it does not appear.
Reboot Online is a UK organic-search agency. Alongside SEO, GEO and content, the link-acquisition services it names are Digital PR, AiPR (its trademarked AI-focused digital PR), resource and data pages, and hyper-relevancy link building. It sells these as retained campaigns rather than productised packages.
The company describes a remote, four-day-week agency model: two-week sprints, monthly retainers, and — on Digital PR retainers — guaranteed minimum link KPIs. It says campaigns are built from original data, FOI research and journalist outreach, with native-language specialists for work across the UK, EU, APAC and the Americas.
Reboot presents itself as a data-led digital PR and search shop for mid-market and enterprise brands. It is the trading name of Reboot Online Marketing Ltd. The company says it was founded in 2012 by Shai and Naomi Aharony, matching the UK register's 6 November 2012 incorporation date.
Link-building services the company names on its own site, checked 2026-08-29. Catalogues change, so treat the list as dated.
SourceThe Reboot Online digital PR pageThe Reboot Online AiPR pageThe Reboot Online resource and data pages serviceThe Reboot Online hyper-relevancy link building page
PBS scores the provider as an organisation for a buyer, regardless of which service page is being ranked.
Score
56.4 of 100
Last scored 3 September 2026
| ID | Criterion | Weight | Score |
|---|---|---|---|
| B1 | Deliverable quality and buyer fit | 25% | 68.9 |
| B2 | Value for money | 20% | 50.0 |
| B3 | Delivery reliability and buyer protection | 15% | 44.0 |
| B4 | Customer reviews | 15% | 50.0 |
| B5 | Managed service, support, and buyer control | 10% | 64.2 |
| B6 | Commercial terms and flexibility | 7% | 57.0 |
| B7 | Reporting and transparency | 5% | 50.5 |
| B8 | Continuity and capacity | 3% | 71.0 |
| Weighted total | 56.4 | ||
Reboot Online scored 56.4 of 100 under M1.3. The scoring run date is 3 September 2026. Evidence was admitted through 2026-09-03. This page shows 9 sources.
Reboot Online sells earned press coverage, not bought links, and says so plainly. Its digital PR retainer starts at £3,500 a month and uses data-led and freedom-of-information stories pitched to journalists, including work in other languages, while refusing private blog networks, guest posts and paid link insertions. The service promises a guaranteed minimum number of links, with the first appearing in week two or three, and a public feed dated August 2026 lists recent coverage. The company has traded since 2012.
Buyers still cannot see the full deal before talking to sales. The guaranteed number of links, the tax treatment of the £3,500 figure, and the client contract itself are all settled at quote stage, and the terms published on the site cover domain registration rather than the service. No refund, replacement or credit is published if the link target is missed, and pages disagree on how often reports arrive.
Published rankings on this site that include Reboot Online, with the position and scores as published.
Relative SFS position: 73.8 of 100, averaged across 12 eligible published rankings.
Tied at rank 7 of 10 rated providers
Listed on /services/link-building-services/
Service Fit Score (SFS)
55.5
Overall Score (OS)
55.9
Score date
2026-09-03
Methodology version
M1.3
Evidence cutoff
2026-08-31
Rank 4 of 7 rated providers
Listed on /industries/adult/
Service Fit Score (SFS)
68.0
Overall Score (OS)
61.9
Score date
2026-09-06
Methodology version
M1.3
Evidence cutoff
2026-09-06
Tied at rank 5 of 10 rated providers
Listed on /industries/automotive/
Service Fit Score (SFS)
74.7
Overall Score (OS)
64.9
Score date
2026-09-09
Methodology version
M1.3
Evidence cutoff
2026-09-05
Tied at rank 7 of 10 rated providers
Listed on /industries/casino-igaming/
Service Fit Score (SFS)
72.4
Overall Score (OS)
63.9
Score date
2026-09-05
Methodology version
M1.3
Evidence cutoff
2026-09-05
Rank 6 of 7 rated providers
Listed on /industries/cbd-cannabis/
Service Fit Score (SFS)
60.3
Overall Score (OS)
58.3
Score date
2026-09-09
Methodology version
M1.3
Evidence cutoff
2026-09-06
Rank 7 of 9 rated providers
Listed on /industries/dental/
Service Fit Score (SFS)
63.6
Overall Score (OS)
59.9
Score date
2026-09-09
Methodology version
M1.3
Evidence cutoff
2026-09-06
Rank 2 of 10 rated providers
Listed on /services/digital-pr/
Service Fit Score (SFS)
72.5
Overall Score (OS)
64.0
Score date
2026-09-05
Methodology version
M1.3
Evidence cutoff
2026-08-30
Rank 8 of 10 rated providers
Listed on /industries/ecommerce/
Service Fit Score (SFS)
65.4
Overall Score (OS)
60.7
Score date
2026-09-05
Methodology version
M1.3
Evidence cutoff
2026-09-05
Rank 3 of 10 rated providers
Listed on /services/ai-visibility/
Service Fit Score (SFS)
75.5
Overall Score (OS)
65.2
Score date
2026-09-05
Methodology version
M1.3
Evidence cutoff
2026-09-05
Rank 4 of 9 rated providers
Listed on /industries/insurance/
Service Fit Score (SFS)
72.5
Overall Score (OS)
63.9
Score date
2026-09-06
Methodology version
M1.3
Evidence cutoff
2026-09-06
Tied at rank 7 of 10 rated providers
Listed on /industries/real-estate/
Service Fit Score (SFS)
70.9
Overall Score (OS)
63.2
Score date
2026-09-09
Methodology version
M1.3
Evidence cutoff
2026-09-06
Tied at rank 4 of 10 rated providers
Listed on /industries/travel/
Service Fit Score (SFS)
71.4
Overall Score (OS)
63.4
Score date
2026-09-06
Methodology version
M1.3
Evidence cutoff
2026-09-06
How the position is calculated: on each eligible ranking, rated providers are ordered by Service Fit Score only. That order is converted to a 0–100 value, and the values are averaged equally across the company's appearances. Rankings that do not include the company are omitted from the average.
Equal Service Fit Scores share the average of the positions they cover. A gap under 0.5 points is a tie: shared rank, alphabetical order, no hidden tie-breaker.
Each fact below comes from a primary source, such as the company's own pages or a public register, and was checked on 2026-08-29.
Legal identity
Trading brand of Reboot Online Marketing Ltd, UK company number 08282774.
SourceThe Companies House record for Reboot Online Marketing LtdThe official Reboot Online website
Registered office
727-729 High Road, London, England, N12 0BP.
SourceThe Companies House record for Reboot Online Marketing LtdThe official Reboot Online website
Operating model
The company's own description of its model: a remote-first retained agency using two-week sprints. Its digital PR FAQ states that retainers include guaranteed minimum link volumes.
SourceThe Reboot Online Our Story pageThe Reboot Online digital PR page
Digital PR delivery terms
The public terms page is mainly domain-registration terms. Digital PR delivery terms are stated on the digital PR service page, not in a general client contract published on the site.
The primary sources behind the facts on this page.
If you represent this provider or have reliable evidence, you can ask us to correct its website, services, company details, sources or other factual information. Every request is checked before the public record changes.