Reporter Outreach is a San Diego digital PR agency at reporteroutreach.com. It sells managed expert-response placements on monthly plans, single link insertions in existing articles with no retainer, full-feature articles, and white-label fulfilment for agencies. The PR workflow is reactive: an assigned specialist monitors journalist requests, drafts commentary, and the buyer approves, edits, or passes on each pitch before it goes out.
Starter PR is $3,000 a month for 7 authority placements with a three-month minimum, Growth is $6,000 for 15, and Elite is $12,000 for 32. Missed monthly placements roll forward at no extra cost and are prioritised first, and a placement that misses the agreed standard gets a one-to-one replacement. All printed amounts carry a dollar sign with no stated billing currency, tax, or payment schedule.
Targets are screened at DR50-plus with a DR75-plus campaign average, alongside traffic, editorial, and topical checks. Single insertions are sold in DR and traffic tiers from $300, with buyer-approved targets and anchors and removal replacement for up to one year on that pathway only. The January 2026 terms name Reporter Outreach with no contracting entity, defer service detail to individual agreements, allow the provider to end services without notice, and cap liability at fees paid.